Financial services firms operate under two simultaneous pressures that most industries do not face: intense organic search competition and strict regulatory constraints on what they can and cannot say online. A bank cannot promise guaranteed returns. A wealth manager cannot imply performance certainty. An insurance provider must include specific disclosures. And all of them must […]
Author: Shiv Kumar
A Guide to Local SEO for Multi-Location ClinicsA Guide to Local SEO for Multi-Location Clinics
Search engines help three out of four patients find medical care. Your clinic’s local SEO strategy could make the difference between rising and falling appointment numbers. Local information makes up 46% of all Google searches, which shows clear user intent. Managing SEO becomes more complex as your practice grows to multiple locations. Ranking one practice […]
Product Page Optimization That Actually ConvertsProduct Page Optimization That Actually Converts
A staggering 98% of visitors leave eCommerce sites without making a purchase. Your high-converting product pages might not perform as well as you think. eCommerce conversion rates average between 2% to 4%. Only 2-4 customers out of every 100 visitors actually buy something from your store. These numbers can improve with the right product page […]
Why Most Ecommerce Sites Fail To Index Product PagesWhy Most Ecommerce Sites Fail To Index Product Pages
Your website’s visibility suffers when ecommerce indexing problems cripple it. This can make your SEO efforts worthless. Google’s John Mueller points out that search engines might barely index a site if they don’t see its overall value. Our SEO audits have found that more than half of the products on some eCommerce sites remain unindexed. […]
Affordable Local SEO Services: How Small Businesses Can Rank FasterAffordable Local SEO Services: How Small Businesses Can Rank Faster
Mobile searches tell an interesting story – 30% of them are location-related. The numbers get even better. People who look up local businesses on their phones make a purchase 80% of the time, usually within a few hours. Almost everyone has looked up a local business online – 99% of people to be exact. Yet […]